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Michael Eisner didn’t get EPCOT. He didn’t understand it, he didn’t like it. He wanted to make it more “exciting.” And so, when he arrived at Walt Disney Productions in 1984, those grand expansion plans for the park were all put away, never to be seen again. Instead, EPCOT would begin to see a [...] In 1987, Walt Disney World was in the midst of a huge expansion. Construction was underway at multiple locations, on projects that would change the face of the resort forever. Disney’s new CEO, Michael Eisner, was intent on making the resort a full-service destination that could keep a family occupied for an entire vacation [...] Previously, on As the Eisner Turns… Ambitious young Michael Eisner and his boon companion Frank Wells took over control of Walt Disney Productions, which was struggling to make its way in the modern film industry. Disney began to cash in on underexploited assets, and the eyes of management shifted from theme parks to film [...] Those of you who’ve been around here a while might know of my disdain for and propensity to mock press releases. There’s something about the modern entertainment industry press release that grates on me so; perhaps it’s because, by their very nature, they’re intended to herald any event or product as if it were [...]
Guests staying at the Walt Disney World resorts in 1987 might have found this flier waiting in their room. It touts one of the benefits of staying on-property – reserved dining at the resort’s exclusive restaurants! I love the sense of classiness the flier’s graphics imply. The tuxedoed waiter serves wine over candlelight; [...] |
 
Essays about the first forty years of Walt Disney World, including two pieces by yours truly. Available in print and for Kindle. |
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